Domino’s Pizza is now reaping the rewards of its recent investment in a fleet of electric vehicles (EVs). The company has taken delivery of 25 Chevrolet Bolt EVs, which are custom-wrapped with the company’s name and the made-up phrase “en-pie-ronmentally friendly.” These EVs are now out delivering pizzas in the Metro Detroit area from nine different locations.
The goal of this investment is twofold: to protect the environment and save money on fuel and maintenance costs. But it’s also attracting plenty of attention from customers and potential employees. The futuristic EVs are almost certain to get people’s attention, especially when compared to the wide variety of personal cars that pizza delivery employees would typically be driving.
According to Dally Investment operations director Wade Ross, one of the main reasons Domino’s chose this path forward was for marketing. He shared: “There are a lot of different driver jobs out there with DoorDash, Uber Eats. So, attracting good, qualified drivers has been difficult, and offering a company vehicle is a huge benefit that can attract drivers.”
Drivers can now choose to use a fleet EV and skip the wear and tear on their car, not to mention the hassle of having to be reimbursed by the company for their miles/fuel. The EVs also work to set the business apart from its rivals and grow its loyal customer base. Once people become interested based on the new EVs, they may begin ordering from the company and continue doing so going forward.
EVs make sense for the job as well. Dealing primarily with local deliveries means they don’t really have to rely on public fast-charging infrastructure. Most of the driving is urban and suburban, which is where EVs really shine. They’re most efficient at lower speeds and in stop-and-go traffic, thus offering the most range in such environments. Once a Domino’s Chevrolet Bolt is done with its shift, it can be charged overnight. Dally has already installed five EV chargers at Domino’s stores.
It’s clear that Domino’s Pizza’s investment in a fleet of EVs is already paying off. Not only are they helping to protect the environment, but they’re also helping to attract drivers and customers alike. With more companies investing in EVs, it’s likely that we’ll see more fleets like this one in the near future.
FAQ
Q1: Are electric car batteries recyclable?
A1: Yes, electric car batteries are recyclable.
Q2: Are electric car chargers free?
A2: It depends on the charger and the location. Some electric car chargers are free, while others may require a fee.
Q3: Can electric car batteries be rebuilt?
A3: Yes, electric car batteries can be rebuilt with the right tools and knowledge.
